M.I.A Collection For Versace Based On Knock-Offs (PHOTOS)
M.I.A’s collection for Versus Versace was unveiled yesterday after months of teasing by the Sri Lankan and British singer. According to Donatella Versace, speaking to WWD, M.I.A pitched the idea of a capsule collection based on counterfeit Versace sold in the streets around the world. Versace executives loved the idea.
“I adore the energy of the street, so when M.I.A. proposed to expose the issue of counterfeit Versace pieces by creating a collaboration inspired by these items, I thought it was an incredible idea,” Donatella Versace told WWD. “The collection represents all that I love of the new Versus Versace: it’s fast, it’s noisy, it’s brazen and it blends the world of music with that of fashion. I can’t wait to see it worn.”
According to WWD, the 19-piece mens and womenswear collection will feature printed jeans, silky shirts, t-shirts, jersey dresses, and military coats and jackets. Details reference the oft-copied Versace signature imagery, like that gold Medusa head and the colorful Greek frieze, but with a streetwear twist.
“The theme of counterfeits, of those that produce and sell them has always been part of the culture of M.I.A.,” the singer, whose next album is out on Nov. 5, stated. “When I was contacted by Versace, it seemed a great idea to invert the circle. Versace’s designs have always been copied, now it’s Versace that copies the copies, so those that copy must copy the copies. So this will continue.” Entire collection can be seen here.