Shot by Inez van Lamsweerde and Vinoodh Matadin and styled by Mel Ottenberg, new images of Rihanna stunting for Balmain were captured last month in New York City, and will make their global debut in January 2014. The Bajan singer previously starred in campaigns for Emporio Armani and Gucci.
“Not compromising, fresh, modern, the icon of my generation, Rihanna embodies my vision of Balmain in this new campaign,” Balmain’s creative director Olivier Rousteing said in a press release. “In front of the camera, she makes you feel like she is the only girl in the world.”
Get it, Rihanna!