Naomi Campbell & Fashion Friends Help The Philippines (PHOTOS
Naomi Campbell and her fashion friends are working to help with aid to Typhoon Haiyan ravaged Philippines. Campbell teamed up with Filipino photographer John Paul Pietrus to raise money for the Typhoon Haiyan Appeal in an auction that ended on Wednesday. Other organized efforts includes fundraising from T-shirt giant Threadless and Filipino-American designers.
Threadless, known for its community-designed graphic tees, is selling a tee designed by Filipino Dan Elijah G. Fajardo to help raise relief funds. Titled “The Sun Will Rise Again,” 100% of the net proceeds will be donated to Architecture for Humanity, a non-profit design services firm that plans to help rebuild the area.
Campbell photographer Pietrus, who is half-Filipino and has family living in the affected areas, decided to sell limited edition artist-signed prints of the model as a way of raising cash quickly for those in need. All profits will go to the Red Cross to help with the relief effort in the Philippines, reported Harper’s Bazaar. He told the magazine:
“I chose this photo of Naomi as I think she is a very inspirational and beautiful figure, and she looks so peaceful here, something I would like the victims to find, a peace. I was on the Red Cross site and thought that there must be something more that I can do than a personal donation, not only to raise money but to raise awareness. I immediately called Naomi to see what can be done and she suggested selling one of the images we’ve taken for charity. Naomi has always been passionate about helping those in crisis and I am grateful for her getting behind this initiative and coming up with a way of helping those effected by the typhoon.”
“I am half-Filipino, and still have a lot of family in the Philippines. Fortunately most of my family has been spared any misfortune, however, one of my Auntie’s home towns was completely destroyed and flattened to the ground, and obviously she has lost a lot of things dear to her, including friends.”
Typhoon Haiyan has been dubbed “the world’s worst ever storm,” with an estimated death toll of 10,000.
Other Filipino-Americans in the fashion industry who are helping out include Josie Natori who is using her website to ask both partners and customers to donate to charities on the ground.
Further next Thursday, through November 23, there will be a sample sale benefitting the victims of Typhoon Haiyan. The sale will feature pieces from Acne Studios, Bing Bang jewelry, Damir Doma Silent and more, hosted at the Archetype Showroom in New York City. More info can be found via Lucky EIC Eva Chen’s Twitter.